For Marketing Teams

Stop Gating Content.
Start Creating Value.

Your prospects are tired of downloading PDFs for a badge scan. Give them something worth their time — an interactive assessment that delivers personalised insight — and watch engagement and MQL quality skyrocket.

Live Demo

Revenue Readiness Assessment

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Sales Readiness

How would you rate your team's current sales qualification process?

Built for marketing teams

Better Leads. Better Content. Better Attribution.

Every assessment is a campaign asset, lead qualifier, and content engine.

01

Campaigns That Convert

Replace gated PDFs with interactive benchmarks. Prospects get personalised insight, you get qualified leads with context — not just email addresses.

02

Segment by Maturity

Every respondent gets a score. Use maturity segments to trigger personalised nurture journeys, not generic drip sequences.

03

Dramatically Higher Engagement

Interactive assessments complete at meaningfully higher rates than static forms. Participants stay because they're getting value, not being gated.

04

Content From Real Data

AI turns your assessment data into blog posts, reports, and campaign content. Thought leadership grounded in what buyers actually said.

05

MQL-to-SQL Conversion

Hand sales leads with assessment scores, gap analysis, and personalised ROI — not just a name and company. Watch conversion rates jump.

06

Prove Marketing ROI

Track the full journey from assessment completion to pipeline created. Show leadership exactly what marketing's contribution looks like.

How it works

From Campaign to Qualified Lead

01

Create an interactive benchmark

Use AI to build a scored assessment around your campaign theme. It generates questions, scoring logic, and personalised recommendations.

02

Launch as a campaign asset

Replace your gated PDF with an interactive experience. Embed it on landing pages, share in ads, or add to nurture sequences.

03

Capture qualified leads with context

Every respondent gets personalised insight. You get scored profiles with maturity segments, priorities, and engagement data.

04

Hand sales leads that convert

MQLs arrive with gap analysis, ROI projections, and buyer signals. Sales knows exactly what to say on the first call.

Ready to get started?

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Launch your first interactive benchmark campaign in minutes.

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